The number of words SEO is a hot topic in the digital industry. With the ever-changing Google algorithm, we always adapt to solve the secret recipe for the success of the page. There is a constant debate about how much weight the word count holds as a Digital Marketing Company factor, as opposed to the value of the user, the content detailed and overall objectives. So, is there really an optimum number of words for SEO?
How Long Should A Blog Post Be In 2020?
In short, the longer your blog post or article, Google is more authoritative will see your website. Answering a comprehensive user’s search query must determine the length of your blog posts.
But, there are things you really like ‘number of words is best for SEO’? Probably not. It seems that while the length of your content is a contributing factor to increase your rankings, it’s not the be all or end all to get your blog posts in the position of one (or even pieces feature). There are other important elements which together work with the number of words of your SEO to give the nod from Google.
Users vs. Google: Getting the Balance Right
The number of words you have to play an important part in your SEO content strategy as a whole, however, you should consider how your content will benefit both Google and your target audience (aka real people!)
Best practices for SEO content writing should include a balanced mix of fun Google, while giving users what they want.
Your SEO word count should be determined by how many copies you feel the need to help, guide or inform the user about a specific topic. A user should read your content and feel the satisfaction that they have achieved what they intended when making their initial search query.
Saying this, the number of words is best for SEO is simply to write as many words needed to effectively dismantle the topic at hand. Deeper and more complex topics require a number of words again, while simple, more direct topic may require a shorter word count.
If the copy is well written, easy to digest and is considered as helping users to answer their search query, Google will see you as a valuable content and therefore increasing your rankings.
Can A Blog Post Be Too Long?
A blog post or piece of content can definitely too long. If you write the content with the core objective to hit a certain number of words, the likelihood that your content will not be as helpful to the user. Each word must have valuable, the ultimate goal. Plus, make a copy too long can force you to carry too many other concepts to bulk out the content. This can skew Google’s idea of what is around the copy for your keyword strategy to be too broad.
Instead, you have to adjust the number of words for the purpose of your SEO copy. For example, if the information or transactional? This will help you to determine the tone and style of writing, which could in turn further your ranking ability.
A Final Round Up: How Important Are SEO Word Count?
The next time you wonder, ‘what is the best number of words for SEO’? Remember there is no restriction that only the right words will determine your ability to rank. A number of words again more helpful in some cases where it is necessary to discuss the topic in full detail. But this does not mean the word SEO long relied always win.
Your SEO content strategy should be based around me the needs of users and respond to their requests, rather than get a bunch of words on a page. Focus on driving converting traffic to your site and provide high quality content for your audience.
Our SEO content agency in Digital Marketing Companies can help you build a strong content strategy that both users and the search engines will love. Get in touch with our friendly team of specialists to learn more about our SEO services today.